PCA Gets Approval for Smoking on Show Floor, Opens Registration & Offers New Rewards Packages

Friday, April 30, 2021, Washington, DC – The Premium Cigar Association (PCA) announced Tuesday that the 2021 Annual Convention & Trade Show is confirmed to take place July 9-13, 2021 at the Sands/Venetian Resort in Las Vegas. The PCA officially opened registration and its hotel block Tuesday.

Over the past several months, the PCA has worked diligently with the Nevada government to ensure the event could be held in a safe environment while at the same time ensuring that it remain a smoking show where attendees could do business.

“It was important that when our convention and trade show came back, that it was the show our manufacturers and retailers want and expect,” said John Anderson, PCA President. The PCA submitted its official “Large Gathering Venue COVID‐19 Preparedness and Safety Plan” to the Department of Business and Industry’s Division of Industrial Relations for the State of Nevada which was approved on April 6.

“The approval of our plan means that we can smoke throughout the show floor, sample products, handle accessories, and conduct business during our event,” said Anderson. “And I for one cannot wait to finally be back together with all of our industry friends and partners.”

PCA Executive Director Scott Pearce stated the PCA annual convention and trade show will offer new product showcases for the show only products that will only be available to retailers who attend the show, enhanced networking, and education. “We are excited to finally implement several of the changes that were going to take place in 2020, including some interesting new ways for members to provide feedback to the board during the annual meeting, and more networking time for increased relationship building,” Pearce said.

New this year, the PCA is offering “Stay to Play” packages for retailers and exhibitors who stay at the Venetian.

  • The Retailers Stay to Play package includes Early entry to the Trade Show each day, a $100 Food & Drink Card (for the first 500 guests with reservations in their name), Expedited VIP Check-In to the Trade Show, a complimentary VIP Show-Only Products Sampler Pack, VIP access to the NEW after-hours Cigar Bar, and Discounted Hotel Room Rate.
  • The Exhibitors Stay to Play package includes Bonus Priority Points towards 2022 booth selection, 2021 Exhibit Booth Rate Lock-in, $20 Room Rebate credits for each room night booked, ability to purchase additional trade show badges, and access to the NEW after-hours Cigar Bar.

For more about the event and to sign up to exhibit, sponsor or attend, visit www.premiumcigars.org/pca2021.