Get ready for the most anticipated event in two years! We’re thrilled to welcome you back to the show by, for, and in support of the premium tobacco industry July 9—13, 2021 at the Sands Expo Convention Center in Las Vegas, Nevada. Sales have gone through the roof this past year and there is a strong desire to return to in-person events by retailers, manufacturers and industry partners alike. If you’ve ever considered if one year (or one event) could be more important than another, this is the year—and this is The Show!

Reserve Your Booth

#PCA2021 is almost here! Book you booth now so you don’t miss out on the most important show of the year.

Sponsor #PCA2021

Maximize your brand exposure and increase your ROI when you add on a sponsor item or package today!

The Annual PCA Trade Show is the longest-running and most important buying event of the year for premium tobacco retailers and most important event of the year for manufacturers of premium cigars, pipe tobacco and accessories.

What’s Included

covid-19 refund policy

If trade show management is forced to cancel #PCA2021 due to COVID-19, booth and sponsorship fees will be refunded in accordance with the COVID-19 Refund Policy.

Purchasing an Exhibit Space

Exhibitor Planning

A complete toolkit and checklist to help get you ready for the PCA 2021 Show!

#PCA2021 Show Floor Hours

The PCA Trade Show is the most important buying & selling show of the year for the premium tobacco industry. Buyers come from near and far—and they are coming specifically for your products! Don’t waste your time (or money) on a different trade show where only 16% of the buyers carry premium tobacco products or aren’t even buyers at all!

The PCA Show is different. It’s designed by the premium tobacco industry, for the premium tobacco industry, and in full support of the premium tobacco industry —100% of the proceeds goes directly back into fighting for our industry are our industry only! If you’re considering which event is the most important one to be at this year —this is it. So get ready to sell out because the buyers are coming, and they need to stock their shelves like never before!

View the complete schedule of events here.

Top Reasons to Exhibit at PCA 2021

The most important show!

The PCA show is the most relevant and important show for the entire handmade cigar industry. Not only does it allow us to showcase our new and existing brands but it helps us cultivate relationships with all our retailers, provides education on all the challenges the industry faces on the state and federal level, and tools for retailers to help improve business practices. Now for the first time there will be specialty brands made by many manufacturers that will ONLY be available to retailers who attend PCA 2021. If you’re not there you’re not relevant and simply missing out!!! 
Rocky Patel
Rocky Patel Premium Cigars

The Ultimate business opportunity!

The annual PCA trade show is the vehicle that brings us all together as one. It provides the environment for us to see old friends and make new ones. It is the ultimate business opportunity where there’s a concentration of buyers and sellers, and there is more business done at this show than any other singular event throughout the year. It is the one gathering where we get to celebrate the entire industry. I am happy to be an exhibitor and a sponsor and to have the opportunity to support such a great association.”
Alan Rubin
Alec Bradley Cigar Co

The PCA show unifies our industry!

This trade show really unifies the cigar industry, designing unique opportunities for retailers and manufacturers to connect. PCA is a catalyst for uniting the cigar industry, gathering people together who share the same passion and can connect to continue to grow in their ventures as cigar retailers, manufacturers, or consumers.
Luciano Meirelles
ACE Prime Cigars

The Best Place place to launch!

The PCA trade show is the best opportunity to place our product directly in the hands of those with whom we want to partner, get a chance to introduce it to hundreds of potential partners from all over the world, and all for a considerably lower cost when compared to what it would have cost me to travel around to meet the same people and have the same conversations in their respective stores.
Steve Zengel
Los Caidos Cigars

It payS dividends for years!

Participation in the annual trade show is a great way to meet so many people in the span of just a few days. From the actual show floor to the dinners and parties after, the relationships that sprout up and are nourished in such a short time pays dividends for years. This is the one time each year that the retailers come together and we are able to see most of them in a short span.”
Omar E. Fernández
AJ Fernández Cigar Company

PCA Show By the Numbers

Role in Purchasing

Retail Outlets

Principal Business

Reserve Your Booth

#PCA2021 is almost here! Book you booth now so you don’t miss out on the most important show of the year.

Sponsor #PCA2021

Maximize your brand exposure and increase your ROI when you add on a sponsor item or package today!

Exhibitor Resources

Exhibitor Planning & Resources

A complete toolkit and checklist to help get you ready for the PCA Show!

free sample policy

Under FDA policy: it is permissible for a business to distribute free samples in a limited quantity (i.e., no more than necessary to achieve a business or marketing goal, such as awareness of and exposure to the product for the purposes of product or inventory selection) to another business as part of a genuine effort to sell or market a tobacco product to that business. Distribution to consumers during the trade show is prohibited. All exhibitors and attendees must adhere to this policy.

Trade Show Contacts

Booth Sales & Sponsorship

Lisa Cox
Sr. Director of Meetings & Events

Marketing & membership

Erin R Holland
Head of Marketing, Communications & Membership

Tobacconist AlmanAc, trade show Directory & PCA The Magazine

Advertise in the Almanac, Directory & Magazine!
David Wilson

digital advertising

Website, Email & Digital Advertising before, during and after #PCA2021
Tim Waddill

#PCA2021 is Sponsored By