PCA News Hub
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Premium Cigar Association Welcomes Lesley Nickus as New Marketing & Communications Manager
The Premium Cigar Association (PCA) is pleased to announce the hiring of Lesley Nickus as its new Marketing & Communications Manager, effective January 5, 2026. Nickus brings...
Stolen Throne Cigars: Growth, at a Deliberate Pace
Stolen Throne owner Richard “Lee” Marsh released his company’s first cigar, the Crook of the Crown, in May of 2019, and found immediate success. Since then, the firm has traced...
Getting the Word Out: Thoughts on Advertising Tobacco Businesses
It is every business owner’s wish to spread the word that customers are invited and welcomed with open arms, that unique products and friendly service await each visitor, and...
The Little Factory That Could: El Titan de Bronze
There is no one like Sandy Cobas in the cigar industry. If ever there was such a thing as a cigar celebrity, Cobas would fit the bill. She’s the founder of El Titan de Bronze, a...
Emerson’s Cigars’ 50th
Sometimes the road to success can be circuitous. In 2002, Scott Regina was working in retail while living in Northern California with his future wife, Tara Chadbourn. She had...
Renegade Merchandising
Merchandising your humidor effectively is one of the most underrated ways to influence customer experience, maximize sales, and build brand equity inside your store. While...
A Capital Chance: Lincoln, Nebraska’s Capital Cigar Lounge
In business, luck isn’t random. It’s engineered. As Louis Pasteur said, “Chance favors only the prepared mind.” See an opportunity, seize on it—a common mantra for business...
5 Aesthetic Upgrades to Your Store that will Keep Customers Coming Back
The smell of cedar when you walk into the humidor. The lighting adjusted on dimmers to reflect the time of day and desired vibe. A curated playlist that keeps people interested...
How to Achieve Excellence in Customer Service
Excellent customer service in today’s competitive environment is characterized in many ways. After interviewing, visiting, and reading with some of my favorite customer service...
Your Walk-in Humidor
Premium cigars are typically not an impulse buy. Whether your customer is a connoisseur or a new cigar smoker, all of their senses are in play when they make their choice of what...
The Blend Review: HVC Edición Especial 2015 10th Year Anniversary Especiales
HVC Edición Especial 2015 10th Year Anniversary Size: Especiales (6 ½ x 48) Wrapper: Mexican San Andrés Binder: Nicaragua Filler: Nicaragua Country of Manufacture: Nicaragua...
Cigar Lounge or Tobacconist: The Difference Pipes Can Make
“It reminds of my grandfather” is something we often hear as newcomers to Georgetown Tobacco walk through our doors. Founded in 1964, we began primarily as a pipe shop— It wasn’t...