There’s a limited edition Room101 cigar coming to retailer Sir Louis Cigars. Room101’s Matt Booth announced a new collaboration with retail partner Sir Louis Cigars called Room101 Red Rocket, presented as a 6 x 52 Toro cigar and released this week.
“Hunter and Matt at Sir Louis Cigars embody the very essence of brand partner that we work best with. They have always afforded our brand the highest levels of attention and I felt they would be a great place to delve further into partnership by taking things to the collaborative/co-branded stage of the relationship,” commented Booth.
Hunter Marosits, owner of Sir Louis Cigars, added: “This collaboration represents a convergence of weirdness…our unique approach to retail and the premium cigar lifestyle fits perfectly into the Room101 ethos. We are the freaks of the industry. This blend and packaging showcase our mission of total inclusion for all cigar enthusiasts worldwide.”
The Room101 Red Rocket is produced by William Ventura in Tamboril, Dominican Republic. This cigar has an “an earthy and girthy smoke offering deep bass notes with balance and sophistication” and it “has a decent nicotine kick without being harsh or frontally aggressive and has a clean finish.” The blend is comprised of a Mexican San Andrés wrapper, Indonesian binder, and filler grown in the U.S., Nicaragua, and Dominican Republic.
The Room101 Red Rocket will be distributed through Scandinavian Tobacco Group’s Forged Cigar Company and sold through Sir Louis Cigars’s brick-and-mortar store in Wilbraham, MA, as well as online. Suggested retail price per cigar will be $13.99 before applicable taxes.