by PCA | Jun 12, 2024 | Advocacy, Feature, Resources
Why did you run for election to the board, and what do you hope to accomplish during your tenure? Lissette Pérez-Carrillo E.P. CarrilloMiami, Florida “I feel I can offer the PCA board a unique blend of legal knowledge and firsthand industry experience, providing...
by PCA | Jun 3, 2024 | Feature, Trade Show
Beautiful skies and mild temperatures, with a little bit of wind and rain—not something we usually associate with the annual PCA trade show—but with the dates changed to March, attendees were treated to picture-perfect days during the PCA 2024 Annual Convention and...
by PCA | Jun 3, 2024 | Feature
“Is this your first time?” That is the number one question I heard at this year’s Procigar Festival. Each year, the Dominican Cigar Manufacturers (PROCIGAR) organize a nearly week-long event promoting the Dominican tobacco industry. Cigar enthusiasts from around the...
by PCA | Jun 3, 2024 | Advocacy, Feature, Trade Show
PCA’s first annual Step Up Awards were conferred by the PCA Government Affairs team during PCA 2024. The awards recognize retailers for their extraordinary advocacy efforts. “Last year was monumental for premium cigar advocacy, and a lot of the success can be...
by PCA | May 1, 2024 | Feature
The words El Septimo, translated from Spanish to English, mean “The Seventh.” When we consider what a freighted numeral 7 is, so imbued with mystery and meaning across cultures, we can see how it truly amounts to a marketer’s dream. To some people, the number 7...
by PCA | Apr 22, 2024 | Feature
Is anything real anymore? I remember years ago when I first started to worry that, in my own lifetime, Artificial Intelligence (AI) would actually replace working writers. It seemed a fantastical dread at first, but then almost overnight it actually started...
