Black Label Trading Co. is expanding its packaging lineup with the introduction of the BLTC Toro Fresh Pack, a four-cigar sampler featuring some of the company’s best-selling Toro vitolas. Shipments to select retailers are scheduled to begin next week.
The new Fresh Pack includes one 6 x 50 Toro each of Royalty, Porcelain, Lawless and Last Rites, packaged in a resealable zipper bag with a Boveda humidity packet designed to help maintain freshness after purchase.
According to the company, the new format is intended to give consumers an opportunity to sample four of Black Label Trading Co.’s core offerings in a single package while providing a portable, humidity-controlled storage solution.
The BLTC Toro Fresh Pack carries a suggested retail price of $40.
Black Label Trading Co. cigars are handcrafted at Fábrica Oveja Negra in Estelí, Nicaragua and distributed by Oveja Negra Brands.