by Premium Cigar Association | Jul 1, 2026 | Press Releases
Plasencia Cigars has announced the appointment of Tim Griek as Vice President of Sales, EMEA & Global Travel Retail, a leadership role focused on expanding the company’s presence across international markets. Based in Rotkreuz, Switzerland, Griek will...
by Premium Cigar Association | Jun 29, 2026 | Press Releases
Plasencia Cigars has announced the appointment of Eddy Guerra as Senior Vice President of Global Marketing, effective June 29, 2026. In the newly announced role, Guerra will oversee the company’s global marketing strategy, brand development, product positioning,...
by Premium Cigar Association | Jun 24, 2026 | Press Releases
Plasencia Cigars has announced the appointment of Rodrigo Medina Mendieta as the company’s first-ever Global Brand Ambassador, a newly created position designed to support the continued expansion of the brand’s international presence. According to the...
by Premium Cigar Association | Apr 15, 2026 | Press Releases
Plasencia Cigars has announced a portfolio-wide packaging update that will begin rolling out later this year, marking the first full implementation of the company’s recently updated brand identity and new logo. The refreshed packaging will debut publicly at the 2026...
by Premium Cigar Association | Mar 9, 2026 | Press Releases
Plasencia Cigars has introduced the Colección Explorador, a curated sampler designed to showcase several of the company’s most recognized cigars in one presentation. The collection, translated as the “Explorer Collection,” brings together six vitolas from Plasencia’s...