Oct 12, 2020, Washington, DC – The Premium Cigar Association (PCA) announced today that Erin Holland, Head of Marketing and Communications, has returned from furlough. Her first day back in the office full time is Monday, October 12, 2020.
“The PCA is pleased to bring Erin back full time and want to thank her for her patience and professionalism during this trying time. She is a great asset to the PCA and we are looking forward to ramping our communications back up to pre-COVID levels,” said John Anderson, PCA President. “Her return is a part of PCA’s commitment to our members to ensure that we are moving into 2021 fully prepared and engaged on the members’ behalf.”
One of the key programs Holland will be focusing on is the growing PCA state advocacy outreach. The PCA is currently enhancing its state advocacy programs as there are upwards of 24 state legislatures looking to increase taxes on premium cigars as a means to help fill in the massive budget shortfalls. “With the amount of state and grassroots communications that we will be rolling out over the next 90 days, we knew it was critical to have our communications team fully ready and engaged,” said PCA Executive Director, Scott Pearce. “We have already begun our state advocacy training with our retailers and now we will be moving forward with toolkits, emails, and other communications tools to help our retailers fight the barrage of taxes.”
You may reach Erin by email at erin@premiumcigars.org or at (202) 849-6041.